As the creative visionary behind Whimsigo, Brittney Carlson draws inspiration from her travels and love of animals to imagine whimsical worlds filled with discovery. Her goal is to create artwork that feels joyful, uplifting, and just a little unexpected, inviting puzzlers to notice hidden details, smile at playful moments, and get lost in the story.
Animals are woven throughout many of Whimsigo's designs, often appearing as charming companions or subtle surprises that add warmth and personality to each piece.
While Whimsigo's earliest concepts were developed using a combination of original photography and AI-assisted creative tools, Brittney now focuses entirely on shaping each collection's creative vision, partnering with talented illustrators whose unique styles transform those ideas into the finished artwork you see today.